Markdown Strategy, Planning, Execution, and Analytics
For leading retailers, optimizing markdown events provides an
opportunity to maximize margin, sell-through, and inventory value while
improving velocity of product assortment.
Revionics® Markdown Optimization helps retailers navigate
markdown strategy and planning, providing access to performance
forecasts, on-demand modeling, flexible rule-sets, and strategic
recommendations Using this data, retailers can instantly respond to the
market to capture consumer demand.
Markdown Optimization combines best-in-class science with thoughtful, innovative design to maximize your inventory potential.
- Dynamic Store Clustering
Stores are clustered by markdown event to reflect
store-based inventory, item elasticity, geographical trends, and
- Seasonality and Holidays
Markdown forecasts leverage seasonal trends, dynamic
holidays/events, and the ability to integrate weather data.
- Group Items or Optimize Uniquely
Set individual item/stores to optimize at their own rate
or develop groups to implement a common markdown timing and/or depth.
- Strategy, Rules, and Operations
Within the bounds of business rules and operational
constraints, find the best scenario to maximize financial goals.
Key Solution Features:
execute, and analyze markdown events more effectively with key features
included in the Revionics Markdown Optimization solution:
- Strategy planning
- Store-level optimization
- Dynamic store cluster recommendations
- On-demand modeling with data from
daily or weekly inventory and sales
- Portal-based entry, data integration, or
copy paste to create event groups
- Forecast-to-actual reporting
- Event comparison and modeling
- Flexible rule-sets to define coherence,
ending numbers, preferred steps, lead-
times, maximum markdowns, etc.
- Forecast views roll up by product, store,
or coherence groupings
- DC Inventory allocation recommendations
- Support for Softlines, including style,
size, color, and in-store display
- Maximize clearance and discontinued inventory value
- Execute location specific markdowns
- Simulate impact of alternative timing and depth scenarios prior to execution
- Automatically measure effectiveness and adapts
future discounts and cadence for local shopper demand and inventory
Retailers who use Revionics® Markdown Optimization see sales increases of 11-20%, 5% gross margin gains, 4.5-12% increase in capture rate, and 91-94% forecast accuracy. Review our customer case studies to see how we've helped retailers succeed.
Life Cycle Pricing Solutions
Promotion Optimization | Price Optimization | Markdown Optimization