Nash Finch Launches Pricing Initiatives with Revionics
SACRAMENTO, CA, January 25, 2008: Revionics, Inc., the leading provider of price optimization technology services for the independent retail market announced today its largest customer contract to date with Nash Finch Company, a $4.6 Billion, Fortune 500 company based in Edina, Minnesota.
As one of the largest food wholesale and retail companies in the United States, Nash Finch services independent retailers in 25 states. Under the agreement, Revionics will provide price and promotion optimization technology and services for Nash Finch’s corporate stores. Additionally, Revionics is offering a suite of optional price and promotion optimization services to Nash Finch’s independent retail customers.
“Nash Finch has been diligently working on a series of new pricing initiatives designed to make our corporate retail stores and our independent retail customers far more competitive in our various markets,” said Howard Befort, Senior Vice President, Center Store Services, Nash Finch Company. “We realized that the successful implementation of our initiatives would require the deployment of an advanced price optimization system. After conducting a comprehensive evaluation of the various alternatives, we concluded that Revionics delivers the best solution for achieving our planned results.”
“We want to welcome Nash Finch to the Revionics family and thank them for their trust and confidence.” said Todd P. Michaud, President and CEO of Revionics. “We have invested significant resources into research and development to ensure that our technology will produce strong results for sophisticated companies like Nash Finch,” added Michaud.
About Revionics, Inc:
Revionics is a leading provider of price, promotion and category optimization technology for Fast Moving Consumer Goods Retailers. The Revionics Advanced Pricing System (RAPS) generates increased sales and profits through sophisticated consumer demand intelligence and proprietary retail pricing science. The Revionics offering is available to retailers as a Software-as-a-Service (SaaS) subscription offering over the Internet. For more information please visit www.revionics.com.
About Nash Finch Company:
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Nash Finch Company is a Fortune 500 company and one of the leading food distribution companies in the United States. Nash Finch's core business, food distribution, serves independent retailers and military commissaries in 31 states, the District of Columbia, Europe, Cuba, Puerto Rico, the Azores and Egypt. The Company also owns and operates a base of retail stores, primarily supermarkets under the Econofoods(R), Family Thrift Center(R) and Sun Mart(R) trade names. Further information is available on the Company's website at www.nashfinch.com