Price Optimization
Base Price Planning, Strategy, Modeling, and Review
Today’s Retailers face a number of challenges such as rising costs, consumer sensitivity to price, and pressure on margins. Retailers now have a clear advantage over their competition by leveraging the science of demand-driven pricing.
Revionics®
Price Optimization helps Retailers price with confidence leveraging analytics-based pricing solutions:
- Predict customer behavior
- Achieve financial objectives
- Improve customer loyalty, and
- Make better pricing decisions.
The Optimal Price:
Blending pricing science, business rules, and retailer price strategy is at the heart of Revionics proprietary optimization science:
- Pricing Science
Including price elasticity, seasonality, trends, cannibalization, and affinity.
- Business Rules
Incorporation of margin targets, competitive posture, private label relationships, ending numbers, price change limits, and more.
- Pricing Strategies
Configure to any level of store or product hierarchy, leverage predefined strategies, or customize and drive your price image.
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Key Solution Features:
With the most price optimization installations in the retail industry, Revionics base pricing solution has best-in-class features including:
- Scenario planning
- Forecasting and execution
- On-Demand “what-if” simulation
- Pre-configured pricing strategies
- Customizable pricing strategies
- Competitive positioning
- Price image alignment
- Price Family management
- Key Value Item management
- Good-Better-Best automation
- TPR optimization and management
- Actionable reporting and insight
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Retailers who use Revionics® Price Optimization see a Return on Investment within 2 Months, 1-4% profit improvements, and 2-4% gross margin gains. Read Price Optimization case studies to see our how we've helped Retailers succeed.
Life Cycle Pricing Solutions
Price Optimization | Promotion Optimization | Markdown Optimization | Vendor Collaboration